Eran Baniel is Co-Founder and Chairman of the Board of DouxMatok, the company that has developed a patented method of reducing the sugar content of natural cane sugar, rather than inventing sugar substitutes and among other attributes allows a reduction of 30%-50% in the amount of sugar needed to produce the same level of sweetness. Time Magazine named it one of the best inventions of 2020 and the company was featured in episode 1 of Season 3 of the series Explained on Netflix.

Eran brings to DouxMatok many years of management experience in a number of disciplines: He was the Co-Founder & CEO of HCL CleanTech, which raised over $50 million, from a number of US venture funds as well as US government grants, and was eventually sold to Stora Enso; CEO of LifeWave (which did an IPO in Israel); Co-Founder & CEO of Desk-Trainer; and Co-Founder & CEO of U.L.A., where he led major lighting projects, including lighting the walls of the old city of Jerusalem and Nazareth plus key financial districts in Israel.

Eran's management positions were always characterized by intensive international collaborations both in the US and Europe. His activities led to considerable investments in a large number of public and private projects as well as in his entrepreneurial activities. Co-founding DouxMatok, bringing proprietary improved nutrition, such as sugar-based sugar-reduction, enabling tastier and healthier consumption of technologies for efficient delivery of flavors and sweet foods is for him the most exciting and ground-breaking mission he’s ever led.

On this episode, we explore Eran’s one way ticket to 1816 to the Théâtre des Funambules on Paris’ Boulevard du Crime to witness the creativity of Jean-Gaspard Deburau’s Pierrot character. Additionally, Eran highlights why artists are not regarded highly enough as a source of leadership. Plus, we switch gears and talk about sugar, the game-changing venture that is DouxMatok, and where the food technology industry is headed.  

Eran is just one of the engaging personalities featured on The One Way Ticket Show, where Host Steven Shalowitz explores with his guests where they would go if given a one way ticket, no coming back. Their destinations may be in the past, present, future, real, imaginary or a state of mind.

Steven's guests have included: Nobel Peace Prize Winner, President Jose Ramos-Horta; Legendary Talk Show Host, Dick Cavett; Law Professor, Alan Dershowitz; Fashion Expert, Tim Gunn; Broadcast Legend, Charles Osgood; International Rescue Committee President & CEO, David Miliband; Former Senator, Joe Lieberman; Playwright, David Henry Hwang; Journalist-Humorist-Actor, Mo Rocca; SkyBridge Capital Founder & Co-Managing Partner, Anthony Scaramucci; Abercrombie & Kent Founder, Geoffrey Kent; Travel Expert, Pauline Frommer, as well as leading photographers, artists, chefs, writers, intellectuals and more.

Named “one of the most creative people in business” by Fast Company, and “one of the most influential designers working today” by Graphic Design USA, Debbie Millman is also an author, educator, curator and host of the podcast Design Matters.

Debbie’s podcast, Design Matters is one of the first and longest running podcasts, and as host and founder, Millman has interviewed nearly 500 of the most creative people in the world over the past 17 years. Design Matters won a 2011 Cooper Hewitt National Design Award, in 2015 Apple designated it one of the best overall podcasts on iTunes, and in 2021 designated it one of their “All Time Favorite Podcasts.” In addition, the show has been nominated for six Webby Awards, and has been listed on over 100 “Best Podcasts” lists, including one of the best podcasts in the world by Business Insider and Vanity Fair.

Debbie is the author of seven books, including two collections of interviews that have extended the ethos and editorial vision of Design Matters to the printed page: How to Think Like a Great Graphic Designer and Brand Thinking and Other Noble Pursuits. Both books have been published in over 10 languages. Her most recent book, Why Design Matters: Conversations with the World’s Most Creative People, will be published by Harper Collins in Fall 2021.  She is also the co-owner and Editorial Director of PrintMag.com.

Debbie co-founded the world’s first graduate program in branding at the School of Visual Arts in New York City in 2010. Now in its eleventh year, the program has achieved international acclaim. The inaugural class wrote and designed the Rockport book Brand Bible: The Complete Guide to Building, Designing and Sustaining Brands, in 2013 the students created branding for the Museum of Modern Art’s retail program, Destination: New York, the class of 2015 worked to reposition a Kappa Middle School in Harlem, the class of 2016 rebranded Mariska Hargitay’s Joyful Heart Foundation, the class of 2017 worked with Kholsa Ventures, Performance Space New York and Chobani Incubators, and the class of 2018 worked with Brian Koppelman to design a logo for the television show Billions. The class of 2021, along with selected alumni, created the most recent design of the Sundance Institute Film Festival.

For 20 years, Debbie was the President of Sterling Brands, one of the world’s leading branding consultancies. She arrived in 1995 when the company was two years old and had 15 employees in one office. Under her leadership, Sterling grew to 150 employees in five offices and she was instrumental in the firm’s acquisition by Omnicom in 2008. Omnicom is one of the world’s largest holding companies. While there she worked on the logo and brand identity for Burger King, Hershey’s, Haagen Dazs, Tropicana, Star Wars, Gillette, and the No More movement.

Debbie’s writing and illustrations have appeared in publications such as The New York Times, The Washington Post, New York Magazine, Print Magazine, Baffler and Fast Company. She is the author of two books of illustrated essays: Look Both Ways and Self-Portrait As Your Traitor; the latter of which has been awarded a Gold Mobius, a Print Typography Award, and a medal from the Art Directors Club. Her artwork is included in the Boston Biennale, Chicago Design Museum, Anderson University, School of Visual Arts, Long Island University, The Wolfsonion Museum and the Czong Institute for Contemporary Art. She has been critic-in-residence at Cranbrook University, Old Dominion University and Notre Dame University, and has conducted visual storytelling workshops all over the world.

Debbie is also President Emeritus of AIGA, one of five women to hold the position in the organization’s 100-year history and was awarded a lifetime achievement award from AIGA in 2019. She is a frequent speaker on design and branding and has spoken at TED Women (her talk was one of the Top Ten most popular talks of 2020), moderated Design Yatra in India, presented keynote lectures at Rotman School of Management, Princeton University, Michigan Modern, the Hong Kong Design Association, the Melbourne Writers Festival, Design Thinkers in Toronto, the Festival of Art and Design in Barcelona, Webstock in New Zealand, QVED in Munich, ING in Dubai, ND2C in Pakistan, PS One in China, Web Summit in Lisbon and many more. She has been a juror for competitions including Cannes Lions, The Clio’s, the One Club, the D&AD awards and many, many more.

Debbie is currently working with Law & Order SVU actor and activist Mariska Hargitay’s Joyful Heart Foundation to eradicate sexual assault, domestic violence, child abuse and the rape-kit backlog.

On this episode, Debbie shares her one way ticket to the few minutes before the “Big Bang”. She also talks podcasting, branding and her fabulous new book, Why Design Matters: Conversations With the World’s Most Creative People.

Debbie is just one of the engaging personalities featured on The One Way Ticket Show, where Host Steven Shalowitz explores with his guests where they would go if given a one way ticket, no coming back. Their destinations may be in the past, present, future, real, imaginary or a state of mind.

Steven's guests have included: Nobel Peace Prize Winner, President Jose Ramos-Horta; Legendary Talk Show Host, Dick Cavett; Law Professor, Alan Dershowitz; Fashion Expert, Tim Gunn; Broadcast Legend, Charles Osgood; International Rescue Committee President & CEO, David Miliband; Former Senator, Joe Lieberman; Playwright, David Henry Hwang; Journalist-Humorist-Actor, Mo Rocca; SkyBridge Capital Founder & Co-Managing Partner, Anthony Scaramucci; Abercrombie & Kent Founder, Geoffrey Kent; Travel Expert, Pauline Frommer, as well as leading photographers, artists, chefs, writers, intellectuals and more.